Built for food vendors

Tap to Pay for Bakers and Food Vendors

Merchant software for accepting customer payments: take contactless payments on a compatible phone without a separate card reader, keep every food order together, and turn each sale into a clear next move.

Start free. No subscription. Pay only when you sell.

A customer holding a contactless card to a phone that reads Pay Melanie's Bakery $17.25, Hold Here to Pay

Payment methods

Get paid wherever you sell.

Tap to Pay

Accept in-person card payments right from your phone. No separate card reader to buy or carry.

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QR checkout

Set up a QR code at your farm stand or market table so customers can browse and pay themselves while you keep serving the next person.

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Storefront checkout

Take preorders and online sales through your own storefront link, on your schedule.

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Invoices

Send an invoice for a custom order and get paid online without any back-and-forth.

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Card and Klarna

Customers checking out online can pay with a card, or with Klarna where it's offered.

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Earnings are paid out to your connected bank account.

How it works

Sell. Understand. Act.

1

Make the sale.

Crumb Coach records the product, customer, payment, and selling context.

A customer holding a contactless card to a phone that reads Pay Melanie's Bakery $17.25, Hold Here to Pay
2

Understand what happened.

See what sold, what made money, and which customers are coming back.

A Crumb Coach weekly pulse insight card reading: you brought in $70.00 this week, up from $5.30 the week before, with a Noted button and a not for me link
3

Know what to do next.

Get a specific action based on your own business data.

A Crumb Coach business coach tip card reading: the last few days before payday, wallets are tight. Don't over-bake, and lead with your lower-priced items like your chocolate chip cookies, with a Plan a smaller bake button

Business coach

Not another dashboard. Your next move.

You are losing $2 on every brownie. Review the price.
Sourdough earns more per hour than cookies. See the breakdown.
Maria usually orders around payday. Send her a heads-up.
Nine regular customers have gone quiet. Win them back.

Built for food vendors

Built to understand a food sale.

  • Product sold
  • Recipe and ingredient cost
  • Price and margin
  • Customer history
  • Order and pickup status
  • Selling channel or market
  • The action created by the sale

A payment app can tell you that you made $48. Crumb Coach can tell you what sold, whether it made money, who bought it, and what to do next.

Before Crumb Coach

  • Orders in DMs.
  • Payments somewhere else.
  • Customer details in your phone.
  • Results in your memory.

With Crumb Coach

  • Take the payment.
  • Track the order.
  • Understand the sale.
  • Decide what comes next.

What is Crumb Coach?

Crumb Coach is a transaction platform for food vendors. Home bakers, cottage food businesses, farm stands, farmers market sellers, and food trucks use it to accept payments in person or online, manage every order in one place, and get a specific recommended next action after each sale. Vendors can take contactless payments with Tap to Pay on iPhone, run an online storefront with pickup options, offer QR self-checkout at markets, and send invoices for custom orders. Every completed sale records the product, customer, cost, and selling channel, and Crumb Coach turns that data into ranked recommendations like fixing an underpriced item or reaching out to a regular customer who has gone quiet. There is no subscription. A transaction fee applies only when a sale occurs, and earnings are deposited to the vendor's connected bank account.

Start free. Pay when you sell.

Set up your products, storefront, invoices, and checkout without a subscription. A transaction fee applies only when you make a sale.

Take your first payment today.

Every useful recommendation starts with a real sale.

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